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How it works


We research your business, your competitors businesses, your industry and your target audience.


Using this knowledge we craft a design that is, simple, memorable, timeless, versatile and appropriate for more information on this see our 5 simple rules for great logo design.


We apply your new branding consistently in print and online so every aspect of your business is unmistakeably ‘you’. More customers want to know about you, more customers learn to trust you and more customers buy your products. Mission complete.

“If you’re going to develop your brand, the last thing you want to do is follow the beaten path. You want to head down your own road. Your brand has to plant itself in the hearts and minds of customers.”

Lois Geller – Forbes Magazine

What is branding anyway?

What a brand is not_

Your brand is not just your logo,
your identity or your product.

What a brand is_

It is the feeling a person experiences when they come into contact with your product or service.

Why you need good branding_

People are bombarded with similar looking, similar featured and similar priced products. They have too many choices and too little time. How do they decide which one to buy? They do it on trust.

Branding that people trust

Building trust is a tale of two halves- reliability and delight.

You create reliability_

Your business must provide a consistently high quality product or service.

Gorilla creates the delight_

We craft well considered, visually appealing design that creates a positive feeling whenever a customer comes into contact with your brand. People who trust your brand, buy your brand- every time.

Also Check Out
See our latest work on Instagram
  • Wags to Bitches 'Pup Rocker' logomark #frenchie
  • Wags to Bitches packaging
  • Wags to Bitches packaging- Doggy bling for your lil' pup rockers. #rockandrollover
  • A taste of things to come- A sneak peek of our long overdue new website. Bigger, bolder, yellower? 🍌
#branding #packaging #drink #alcohol #webdesign #identity #website #food #logodesign #logomark #logotype#identity #illustrator #creative #typetopia #modern#precision #inspiration #behance #thedesigntip#thicklines #logoinspirations #dribbble #logoplace #icon
  • A minimal custom stencil type we made for the next big thing in coworking- Commons, watch this space #coworking
  • Brewed in an old picture house, Director's Cut Beer is packed with crafty character and needed a brand to match. We handpicked Hollywood's craftiest archetypes from Jilted Lovers to Swashbucklers and matched them to the unique flavours of each beer #JiltedLover

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Get in touch

We are Web design, Branding & Packaging specialists in Manchester. Pick up the phone, grab your keyboard or come see us at 191 Monton road, Eccles, Manchester, M30 9PN, -The coffee is on us!