Close Sidebar
Type & Hit Enter To Search

Brief

Rockstar Fitness is the brain child of Manchester’s finest personal trainer James Byrne. He decided to combine his love of fitness with his passion for rock and roll to create an exciting new way to get fit. Jame’s approached Gorilla to help brand his new venture.

Solution

Gorilla experimented with many different concepts to produce the final logo mark. The upside down star is reminiscent of a rock and roll band icon. Importantly it is formed from a skipping rope- the classic fitness tool. The vibrant half tone photography is a nod to vintage screen printed Gig posters which also communicates the ‘energy’ of the fitness classes. Gorilla also designed a loyalty card to allow Rockstar members to keep track of sessions and earn rewards for their efforts. The combination of fitness and Rock and Roll has resulted in a visually pleasing design which like the company itself is completely unique to the fitness industry.

Services Delivered

Also Check Out
See our latest work on Instagram
  • "You Can't Start A fire Without A Spark" words that all artists know to be true. This one is for our walls only- unless @springsteen himself requests one of course 🤘
•
•
•
•
#brucespringsteen #theboss #dancinginthedark #music #print #design #graphicdesign #springsteen #art #rockandroll #rebel
  • "You Can't Start A fire Without A Spark" words that all artists know to be true. This one is for our walls only- unless @springsteen himself requests one of course 🤘
  • Wags to Bitches 'Pup Rocker' logomark #frenchie
  • Wags to Bitches packaging
  • Wags to Bitches packaging- Doggy bling for your lil' pup rockers. #rockandrollover
  • A taste of things to come- A sneak peek of our long overdue new website. Bigger, bolder, yellower? 🍌
•
•
•
#branding #packaging #drink #alcohol #webdesign #identity #website #food #logodesign #logomark #logotype#identity #illustrator #creative #typetopia #modern#precision #inspiration #behance #thedesigntip#thicklines #logoinspirations #dribbble #logoplace #icon

Follow Gorilla

Work with Gorilla
Get in touch

We are Web design, Branding & Packaging specialists in Manchester. Pick up the phone, grab your keyboard or come see us at 191 Monton road, Eccles, Manchester, M30 9PN, -The coffee is on us!