Branding Four strategies for telling a stronger brand story Branding is all about communicating your company’s story and getting your customers to really buy…Joseph BowkerJuly 23, 2018
Branding 3 little things that can destroy your brand- and how to avoid them. It’s not common for companies to get caught deceiving millions of customers, so when they…Joseph BowkerSeptember 12, 2016
Branding The importance of getting your logo design right first time As we’ve said before, your logo design is the centre point on which the whole…Joseph BowkerAugust 15, 2016
Branding How to survive when launching your new logo online With its endless wealth of information and instant reach around the globe, the Internet has…Joseph BowkerAugust 1, 2016
Branding 3 ways to keep your designer happy and get great results The ultimate goal for any logo designer is to make sure their clients are satisfied…Joseph BowkerJune 6, 2016
Branding Kodak: Branding that lasts for more than just a moment. With the first handheld camera and roll film, Kodak was the brand that taught Americans…Joseph BowkerMay 16, 2016
Branding 5 of the most iconic graphic designers When thinking about the type of logo design you want for your business, it can…Joseph BowkerApril 11, 2016
Branding What makes McDonald’s logo design so successful? You’d be hard pushed to find someone in the world who doesn’t recognise the McDonald’s…Joseph BowkerFebruary 22, 2016
Branding The 3 biggest risks when re-branding your business If you’re considering re-branding your business, it’s worth remembering that effectively you’ll be hitting the…Joseph BowkerFebruary 15, 2016
Branding The 4 secrets of simple branding In a previous blog post, we explained that simple logos are better because they’re recognisable,…Joseph BowkerFebruary 8, 2016